Compliance-driven F&I Ancillary Products

We make your F&I Agency look and feel like a TPA.

Stop focusing on products, and start leveraging your relationships with TruWarranty.

Step 1

We take your logo and bio, and craft an amazing brand guide that’s worthy of a national footprint. Did we mention this is complimentary? That’s right … it’s free.

Step 2

You use our turn-key reinsurance process to assign underwriting profits to either your agency, or to your dealers. This is much easier than you’ve been led to believe.

Step 3

We design your brochures and other marketing materials, including website (if desired).

Step 4

You and your dealers get your very own online and private-labeled platform to sell, remit, and administer all the products.

Step 1

We take your logo and bio, and craft an amazing brand guide that’s worthy of a national footprint. Did we mention this is complimentary? That’s right … it’s free.

Step 3

We design your brochures and other marketing materials, including website (if desired).

Step 2

You use our turn-key reinsurance process to assign underwriting profits to either your agency, or to your dealers. This is much easier than you’ve been led to believe.

Step 4

You and your dealers get your very own online and private-labeled platform to sell, remit, and administer all the products.

The boring part

TruWarranty offers private-labeled warranties and service contracts for F&I agencies and their dealerships all over the country, with all the usual (and some unusual) features and benefits.

The exciting part

We make your dealership look and feel like a TPA, without spending tens of thousands of dollars or waiting months to get signed up. (Yes, that’s really the reality of becoming a TPA, no matter what the insurance underwriters tell you.)

The best part

You get a turn-key suite of F&I products that costs nothing to get started, takes four weeks from start to finish, and lets you hit the ground running with a nationwide presence.

Get busy building your own brand, or get busy being lost in the shuffle with other dealers.

Sticking with the boring old TPAs out there means you always play by their old rules.

Why TruWarranty?

  • Retention

    Our Private-labeled Products are designed to keep customers coming back             —to YOUR dealership

  • TruClaims

    <span>Powered by YDE</span>Service departments can use our innovative TruClaims adjudication web platform (powered by YDE) to save time filing claims.
  • A-Rated

    All products available as non-reinsured or reinsured, and are backed by an A- rated insurance company.
  • Price

    Stay Competitive—all TruWarranty products are priced like the largest ancillary provider in the industry.
  • Private-Labeled Marketing

    Private-labeling our brochures to your dealerships and prospects has never been easier—do it online in seconds.
  • No Exclusivity Needed

    You never have to fire anyone to hire TruWarranty.  No exclusivity needed—and you can sign up right on this website.

Retention

Our Private-labeled Products are designed to keep customers coming back--to YOUR dealership.

TruClaims

Service departments can use our innovative TruClaims adjudication web platform (powered by YDE) to save time filing claims.

A-Rated

All products available as non-reinsured or reinsured, and are backed by an A- rated insurance company.

Compliance-Driven

All TruWarranty products are designed from the ground up to keep your dealership compliant.

Reinsurance, Made Easy

We understand profit participation better than anyone. Our turn-key reinsurance program keeps things simple for you.

Keep Your VSCs

Happy with your current VSC provider? No problem—keep them in place, and use us for the rest.

PRIVATE-LABELING

At this point, you’ve heard about AutoNation private-labeling their F&I products, starting back in 2015.  Have you paid attention to the result? Their F&I PVR is now $1789, the highest in the industry.

Mike Jackson, past CEO of AutoNation, attributes this success to the fact that customers want the name on their new warranty to match the name of the dealership they’re buying from. It makes the selling process easier for F&I Managers, so everyone is happy.

Now, your dealerships have the exact same ability to private label their warranties,  with minimal sales volume.  Private-labeling your products is absolutely the best way to build loyalty & improve customer retention, and now you don’t have to be the size of AutoNation to capitalize on this.

REVOLUTIONARY CLAIMS

F&I menus were developed years ago as a way for dealers to assimilate multiple warranty products from multiple administrators into one, easy-to-understand interface. Now your dealerships can take the same approach with claims adjudication using the TruClaims web platform.

All TruWarranty products include TruClaims baked in.

Supercharge Your Existing Appearance Protection Program

PAINTED SURFACE PROTECTION PROGRAM

12 Months/12,000 Miles Coverage

What’s covered? TruPaint provides the same exterior
protection your existing appearance program does, for a standard 12/12 term.*

No Chemical Application

TruPaint doesn’t use a chemical, which makes offering it as simple as pushing a button–it’s all digital.

Perfect for Preloading

TruPaint is ideal for pre-loading your dealership lot, since it’s inexpensive and there’s no application time needed.

Perfect for Upselling

When every vehicle you sell includes TruPaint, your F&I Managers gain powerful leverage in communicating the value of your existing appearance protection program. TruPaint is compatible with all appearance programs.

*Please review the agreement for terms, conditions, and exclusions.

Instant Redemptions = No Waiting To Get Paid

PREPAID MAINTENANCE

Easy Utilization

There are zero startup costs to get rolling with TruPPM, and no volume requirements.

Simple Web Platform

The TruPPM redemption web platform is simple to use, making it easy for your Service Department to track everything.

Competitive Edge

Owning your private-labeled maintenance program gives you a competitive edge over dealers offering manufacturer maintenance because you are giving ALL your customers a reason to return to your dealership instead of your competitors for service.

Dealership Control

Your dealerships receive 100% of remaining money for unused maintenance. You have complete control over what services to offer, and how much you want to charge for them.

No Markup

Want to purchase your marketing materials from us? No problem. With TruPPM, printing costs are passed directly on to you, with no markup.

No Hidden Gotchas

Pack our 12-month Complimentary TruPPM product on each vehicle for just $35 per plan—a reason to return to your dealership—instead of your competitors—for service.

KEY REPLACEMENT PROTECTION PLAN

TruKey is available with patented, police-endorsed ‘smart’ keychains that are elegantly branded to your dealership—and provide the best possible solution for recovering lost keys. No need to fumble with clumsy bluetooth trackers, and no need to waste time pairing with your customers’ phones.

ORDER ULTRIX BLUETOOTH TRACKERS AT COST HERE!

ANTI-THEFT

TruEtch permanently marks vehicle parts with unique labels that withstand the elements. Underneath those labels, an ultra-violet footprint remains, ensuring that law enforcement can still identify the vehicle.

Private labeled to your dealerships, with all the horsepower of TruClaims built-in.

PLATINUM TRUBUNDLE
5-IN-1 PROTECTION

Platinum TruBundle is virtually identical to our competitors’ Platinum bundles, and with the same-or-better pricing.

  • Tire & Wheel (Rim) Protection

  • TruKey with Smart Dealer-Branded Keychain, powered by KeyFetch

  • TruPDR: Paintless Dent Repair

  • Windshield Repair

  • 24/7 Roadside Assistance

PAINTLESS DENT REPAIR

Paintless Dent Repair is an innovative process which uses specialized hand tools to manipulate and flex the metal back to its original form, permanently removing door dings and minor dents without affecting the existing paint finish.

Because it works from behind the area of damage, PDR does not require sanding, painting or body fillers – preserving your vehicle’s resale value and saving you money.

  • Unlimited Usage

  • For New & Used Vehicles

  • Fast & Simple

  • No Deductible

  • Transferable

Want to see real-world examples of our work? 

Click below to get started.

TruWarranty is compatible with all major menu systems.

TruWarranty is proud to partner with the only truly cloud-based contract rating software platform available: PCRS, from PCMI.

We know how to play nice.